The new af-magazine is born!

CityLife’s skyscrapers stand on the “ashes” of the former trade fair area of Milan. They house an insurance company and shopping centres. At the inauguration, images, lights and music were projected on their glazed surfaces. Thus, they became a symbol not only of economy or technology, but also of architectonic beauty and entertainment. An experience that mixes business, art and emotion.


One should continue to sell and conquer markets, but needs also to fascinate, amaze and catch the imagination.


af-magazine – Accessory Fashion is a new magazine that grows on the field sown by Idea Pelle, and has come to life to interpret these changes looking in particular at the world of fashion accessories. It uses a fresh and vital language to tell buyers, retailers and professionals how trends, markets and the culture of fashion accessories evolve.